Farther, the 2019-founded RIA led by Taylor Matthews and Brad Genser, just raised $15 million in a seed round from investors including Bessemer Venture Partners and MassMutual Ventures, propelling its valuation to $250 million—20 times revenue. The San Francisco–based firm, with 27 remote advisors and 50 employees, blends technology and human financial planning to streamline onboarding, asset transfers, and client servicing.
Farther’s platform allows accounts to be opened in five minutes and transfers completed in 30 seconds, while offering a 1% asset-based fee and equity incentives to advisors. The company aims to grow assets under management tenfold every few years, a pace necessary to justify its aggressive valuation. Analysts compare Farther to fintech RIAs like Facet Wealth and Vise, noting that its hybrid technology-human model and rapid expansion plans make it a standout…